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How Design Thinking Can Help You Well Define Your Business Idea Workshop

26/10/2021
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A joint workshop for students in Design Thinking and Entrepreneurship courses entitled “How Design Thinking Can Help You Well Define Your Business Idea” was facilitated by Ms. Darine Dernaika, Mr. Hani Mawlawi and Azm University alumnus Mr. Zahi Halabi (who hold the National Student Entrepreneur Status) on Saturday, October 23, 2021. The main purpose of the workshop is to explain to students the 5 steps in the Design Thinking process and let them apply its methods to identify/solve problems, find ways to improve existing products or define new business ideas.

This 4-hour engaging workshop resulted in many creative solutions for existing problems, various start-up ideas and constructive discussions on some creative-thinking business examples. The workshop also helped the students how to think out of the box, how to apply brainstorming and other techniques to collectively find best solutions to problems, how to present their ideas to an audience in a short time.

Overall, the workshop helped the participating students to develop their critical thinking and analytical skills, communication and teamwork skills, and entrepreneurship skills in general. Improving students analytical and intuitive thinking and preparing them for being future entrepreneurs is in line with mission of the Azm University faculty of Business Administration.
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